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Martyn’s Media Highlights – November 2016

Martyn’s Media Highlights – November 2016

  TV revenue in 2017 is predicted to be flat at best year on year. This, with an expected increase in audiences should see prices fall next year. Weekend highlights for November 19th and 20th were : ITV enjoyed it’s highest audience for a Saturday night...
Martyn’s Media Highlights – September 2016

Martyn’s Media Highlights – September 2016

“If you can’t outspend them outthink them” TV is still an effective advertising medium and it’s no longer the exclusive playground of the big-buck advertisers: In 2015 , 61% of TV advertisers spent less than £250k. (Source: Ad Dynamix –...